SKU: RVRS-BO300
START REVERSE – THE JOURNEY (Travel Edition)

How do you grow beyond customer and co-worker satisfaction? The Travel Edition of Start Reverse – The Journey will inspire, inform and delight on Customer Experience and EPIC LeadershipAndre Wiringa will take you on a journey helping you to bring purpose, identity and optimal experience to life in your organization, your team and/or in your individual performance.

Tip! Learn from the (reverse thinking) lessons of Josh Smith with Start Reverse – The Novel! Or get both books with a discount…

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13,72 excl. VAT

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Experience is the new battlefield. Satisfaction is not enough anymore. Customer experience is the main driver of future loyalty and will turn your customers into raving fans. Whatever customers experience, determines whether they will come back and recommend you. It is about being meaningful and memorable. Not occasionally, but consistently. This book illustrates what makes successful (experience) brands stand out. How they all think in reverse, making their purpose, identity, and the desired experience – the focus for everything they do.

The reverse approach has been applied by and to numerous leading European and global brands, including (in alphabetical order) Accor Hotels, Adidas, British Airways, Calvin Klein, citizenM Hotels, IKEA, KLM Royal Dutch Airlines, KPN, Nespresso, Mazda, Microsoft, Nike, Nokia, Le Pain Quotidien, Renault, Schiphol Airport, The Student Hotel, Tommy Hilfiger, Worldhotels, and many others.

How do you grow beyond customer and co-worker satisfaction? The Travel Edition of Start Reverse – The Journey will inspire, inform and delight on Customer Experience and EPIC LeadershipAndre Wiringa will take you on a journey helping you to bring purpose, identity and optimal experience to life in your organization, your team and/or in your individual performance.

Tip! Learn from the (reverse thinking) lessons of Josh Smith with Start Reverse – The Novel! Or get both books with a discount

Weight 0.241 kg
Dimensions 20 × 13 × 1 cm

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Start Reverse Paperback – The Book Box

Experience is the new battlefield. Satisfaction is not enough anymore. Customer experience is the main driver of future loyalty and will turn your customers into raving fans. Whatever customers experience, determines whether they will come back and recommend you. It is about being meaningful and memorable. Not occasionally, but consistently. This book illustrates what makes successful (experience) brands stand out. How they all think in reverse, making their purpose, identity, and the desired experience – the focus for everything they do.

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Start Reverse Paperback – Book

Experience is the new battlefield. Satisfaction is not enough anymore. Customer experience is the main driver of future loyalty and will turn your customers into raving fans. Whatever customers experience, determines whether they will come back and recommend you. It is about being meaningful and memorable. Not occasionally, but consistently. This book illustrates what makes successful (experience) brands stand out. How they all think in reverse, making their purpose, identity, and the desired experience – the focus for everything they do.

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Start Reverse Summer Package Deal-w1000
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Start Reverse Summer Deal

Do you want to turn every client and employee into a happy fan and free ambassador for your services? Start Reverse will give you insights about how successful global (experience) brands stand out and how they all think in Reverse. This book will help you to bring purpose, identity and optimal experience to life in your organization, your team or in your individual performance!

Since summer is around the corner; When ordering the paperback version of Start Reverse, you’ll get the travel edition for free. Enjoy reading it at the beach!

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