GETTING READY FOR MICE SALES

A solid basic knowledge of the essential features of MICE is indispensable so that the customer is professionally looked after in the hotel. The first personal contact with the customer is crucial and has to be well prepared. Event sales staff needs to have a good sense of the real needs of the customer. Creating a personal bond and engaging with the customer enhances the opportunities to win the trust of the customer and the partners.

DURATION

1 day
+ online pre- and postwork

# PARTICIPANTS

8 – 18
participants

TRAINING FEE

€ 495
excl. VAT

Note: this training is also available as an incompany training. Click here to request information or contact our global support office at +31 (0)23 – 510 0 510.

LEARNING OBJECTIVES

In this training you redefine the “MICE one-on-one” together with other participants by familiarizing yourself with the indispensable tools for event sales. You will learn techniques that support you in the professional sales process. You will understand the customer better and incorporate your newly learned skills into your daily activities. You will learn solid basic knowledge, both theoretically and practically, in order to inspire the customer on site and to organize the internal processes in the best possible way.

HOW YOU SELL MATTERS. WHAT YOUR PROCESS IS MATTERS. BUT HOW YOUR CUSTOMERS FEEL WHEN THEY ENGAGE WITH YOU MATTERS MORE

Tiffani Bova

WHAT WILL YOU LEARN?

To define what MICE means

The importance of cross-departmental communication

To create a draft for an inspiring conference room set up

To use USPs (unique selling points) correctly and skillfully

How to share best practice examples and analyze what can work for my property

To know the customers and how you can sell individually

The individual steps of the sales process

Simple communication rules in order to improve the customer relation

The importance of tour guides and the correlation with sales

LIKE WHAT YOU SEE?

Register now for the open training Getting Ready for MICE Sales or request an incompany training for your team. Do you have a question? Feel free to contact us, we’ll be happy to assist you! Click here to drop us a line or call our Global Support Office at +31 (0)23 – 510 0 510.